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Business Administration and Marketing – subject guide


To cite or make reference to other people's texts is central to all academic writing.

Check the Library’s list of guides to some of the more frequently used referencing styles:

Also, check out the Library's tutorial.Cite right - concerning academic integrity. You can learn more there about why and how to make references (cite) and how to avoid plagiarism:

Using reference management software

While you are writing you will soon realize that the number of references needing to be kept in order is steadily growing. A big help with this is reference management software. First it helps you gather and organize your references. You can then integrate the managed references with your MS Word essay text document so that you can pick up each reference automatically while you write.